Pricing
Add stallion features the season you stand one, or have us keep the whole site current for you.
For mare owners and programs selling stock
Billed $590 a year
For stallion owners
Everything in Breeder, plus booking tools
Billed $990 a year
Done for you
We keep the site current with you
Breeder, billed $1,580 a year. $165 with Stallion.
Every button goes to the same short inquiry form. Nobody is charged until we have talked.
Plus a one-time build
We enter your herd from the registry papers, link the pedigrees, place your photos, write the program copy, and test your inquiry email end to end. You are live in about two weeks. The fee follows the size of the herd, because the data entry is the work.
| Year one, up to 15 horses | Build | Plan, monthly × 12 | Plan, annual | Year one, annual |
|---|---|---|---|---|
| Breeder | $495 | $708 | $590 | $1,085 |
| Breeder + Stallion | $495 | $1,188 | $990 | $1,485 |
| Breeder, fully managed | $495 | $1,896 | $1,580 | $2,075 |
| Breeder + Stallion, fully managed | $495 | $2,376 | $1,980 | $2,475 |
After year one, only the plan renews. For 16–40 horses, add $400 to the build. For comparison, a Wix Business plan runs about $36 a month and ships with no pedigrees, stallion pages or herd records.
Compared
The honest comparison isn't Squarespace. It's what one stallion's marketing already costs you for one season.
| horsebreedersites | Breedpost Standard | Breedpost Managed | QStallions | Wix / Squarespace | |
|---|---|---|---|---|---|
| Year one | $1,085–$2,475 | $468 | $919 | $1,500 | ~$435 |
| Per year after | $590–$1,980 | $348 | $799 | $1,500 | ~$435 |
| Who enters the horses | We do | You do | You do | You do | You do |
| Hours of your time to launch | About 2 | 20–27 | 20–27 | 20–27 | 20–27, plus the build |
| Covers | Your whole program | Whole program | Whole program | One stallion, one page | Whole program |
| Built for | Horses only | Any species | Any species | Horses only | Anything |
| Linked pedigrees | Yes | Yes | Yes | That stallion only | No |
| Panel results on every horse | Yes | No | No | That stallion only | No |
| Stud fees and booking terms | Yes | No | No | Yes | No |
| Inquiry log with statuses | Yes | Not published | Not published | Not published | Add-on |
| Delivery receipts on alerts | Yes | Not published | Not published | Not published | Not published |
| Export your herd | CSV + PDF report | Not published | Not published | Not published | Not published |
“Not published” means the vendor's own site and rate card don't list the capability; it isn't a claim they lack it. Figures from each vendor's published rate card, verified September 2026. Breedpost: $120 setup plus $348/yr standard or $799/yr fully managed, and in their own words “built around animals and pedigrees, not a specific species.” QStallions: $1,500 senior / $950 junior, per stallion. DIY figure is Wix Core plus domain and business email. Time-to-launch figures are our own measured build of a 25-horse program.
Questions
Yes. Move to Breeder + Stallion the season you stand a stallion; the change starts right away. Moving back down takes effect at your renewal. Your horses and pages stay exactly where they are either way.
Because we do the data entry. Most breeders never finish entering their own herd on a website builder. We enter every horse from the papers so your site launches complete, and the fee scales with the herd because the hours do.
From $132 a month on annual billing, which is the Breeder plan plus $990 a year for management ($99 a month on monthly billing). With the stallion plan it’s $165 a month. That buys four update sessions a year, each covering up to ten horses plus photos and copy. Extra sessions are $195. Programs over 40 horses are quoted.
Your site comes down, but your data does not disappear. Export the full herd to CSV and generate the Breeder Report PDF any time while your account is active, and we will produce both for you on request for thirty days after cancellation. Your own domain stays yours — registered in your name, not ours, so it moves with you wherever the site goes. The yourfarm.breeder.horse address is part of the platform and stops working, which is why we point buyers at your own domain from day one.
No. Email support comes with every plan. Fully managed means we do the updates for you, four sessions a year. It is not a paywall on getting a question answered.
Then the build is $495 and it goes quickly. The build fee follows the size of the herd: $495 up to 15 horses, $895 for 16 to 40, and quoted above that. A small program should not pay for a large one.
Yes. Send us the address and we will take what is worth keeping — horses, pedigrees, articles, photos — as part of onboarding.
No, and we do not intend to. You pay for the software and the work. What your horses sell for is your business.
More than forty, across stock, color, sport horse, gaited and pony breeds. One horse can carry two registrations and display both. If yours is missing we will add it.
Start your site
Tell us where you post today. We’ll look at it and reply personally with what we would build and what it costs.